Utility: Newspaper advertising is ideal for details like location, phone number and special offers, and it naturally allows for comparison shopping.

Quality: Newspaper readers actively seek out your advertising message.

Results: Consumers use newspaper advertising to make their purchasing decisions.

Convenience: Newspaper makes it easy for consumers to look at advertising when they want to see it, rather than forcing them to view it at a certain time.

Opportunity: Regular sections and special sections alike offer a variety of content-driven advertising opportunities.

Value: Newspaper advertising requires little to no extra production costs and offers unparalleled consumer-response.

Relevance: Newspaper advertising requires little to no extra production costs and offers unparalleled consumer-response.

Relevance: Newspaper advertising allows advertisers to target consumers by the type of content they normally seek.

Active: When consumers read newspapers, they give them their full attention, improving your ability to get your advertising message across.

DID YOU KNOW?

That the combined circulation of all Free Papers is larger than that of all the dailies in the US!!!
That the Reader's Digest, with the world's largest magazine circulation, would seem small in comparison to the combined circulation of all the free papers in the United States and Canada!!!
That all of the state, regional and national free papers associations are working together to promote the industry.

THE FREE PAPER INDUSTRY

Estimated 89,000,000 weekly circulation (with more added every day)
Estimated $3,200,000,000.00 industry (this grows every day, too!)
First free paper was in England in 1472
1921 Cleveland (Ohio) Shopping News became the first paper distributed on a regular basis
"The free paper serves the merchants well in providing complete coverage of the market so necessary for these businesses to survive." (Vic Jose – Free Paper in America)
2002 the free paper industry adopted PaperChain as the identifying brand and logo

FREE PAPERS BY THE NUMBERS*

815 Total Audited Publications
29,964,069 Audited Circulation
97.3% Receivership
77.1% Readership
More free papers across North America are audited each day

FREE PAPERS REACH

All household incomes
All educational levels
All age groups
All ethnic backgrounds
All of the community

FREE PAPERS ARE THE PAPERS OF CHOICE.

*(Circulation Verification Council)

ARE YOU READY TO ADVERTISE?

Click here to view the Public Audit Report for our local paper, The Shopper

Since 1983, we have published over one million ads!

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National Ad Placement Service | 1423 S Glenburnie Rd. | New Bern, NC 28562 | 888-215-2790 | 252-633-1746